One might think that “Love” and “Ina” should be read as short for “Love Indonesia”. This was not, however, the intention of Panji Tisna. The term “INA” stands for the Indonesian contingent or group of athletes for the Asian Games 1963. Lovina, however, was founded in 1953. According to Panji Tisna, “Lovina” has a philosophical meaning, it is a mixture of the two-syllable words “Love” and “Ina”. The word “Love” from English and “Ina”, which is a Balinese word meaning “Mother”. The meaning of “Lovina”, according to Anak Agung Panji Tisna, therefore is literally “Love Mom” or more symbolically; “Love Mother Earth”.
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